How to Get Featured in Major News Sites

Written by
Roopesh Patel
Published on
April 3, 2025

Why News Features Matter for Brand Credibility

Getting featured in major news outlets like Yahoo! Finance, AP News, Business Insider, or MarketWatch is one of the most powerful ways to build instant credibility.

It tells the world your business is legitimate, noteworthy, and worth paying attention to.

For startups, consultants, and small businesses, being featured in news opens the door to trust, visibility, and new opportunities.

But how do you actually get featured?

Here’s what you need to know.

1. Understand What Major News Sites Look For

Big media outlets don’t publish just anything.

They look for content that is newsworthy, relevant, and valuable to their readers.

This could include product launches, expert commentary, brand milestones, thought leadership, or unique insights.

To get featured in news publications, you need a story—not just a sales pitch.

At Brand Featured, we help shape your business into a story editors want to run.

Get featured today with a tailored PR strategy that highlights what makes your brand newsworthy.

2. Choose the Right Type of Content

News sites often publish two types of content: press releases and editorial-style features.

A press release is ideal for timely updates like launches or announcements.

An editorial-style article positions you as a thought leader or trendsetter.

Depending on your goal, Brand Featured helps determine the right content format to maximize your visibility.

We also handle the writing for you—so your story is professionally crafted from the start.

3. Use a Distribution Service That Offers Premium Placements

Not all PR distribution services are equal.

Many cheaper platforms distribute your release to low-quality outlets that don’t move the needle.

To get featured in news media with authority, you need relationships with real media publishers.

That’s where Brand Featured stands out.

We offer guaranteed placement on sites like Digital Journal, AP News, MarketWatch, and more.

This means your story won’t get lost in a random feed—it will be published where it actually builds brand authority.

4. Optimize Your Press Release for SEO and Readability

Even when you're featured in news articles, your content needs to be easy to understand and optimized for search.

Clear headlines, strong opening paragraphs, and strategic keywords help editors and readers engage with your story.

We use best practices in press release formatting and writing so your brand stands out to both audiences and algorithms.

5. Leverage Your Media Mentions Post-Publication

Getting featured is just the beginning.

To get the most value, repurpose the media mention across your website, social media, email marketing, and sales materials.

Use "As Seen On" badges to boost conversions.

Include links in your bio, product pages, or investor decks.

With Brand Featured, you don’t just get featured in news—you learn how to use the coverage strategically to grow your business.

Why This Matters for Your Brand

Major media features give you instant authority and long-term SEO benefits.

They separate you from competitors and create proof that your brand is worth trusting.

Whether you're building awareness or preparing for a launch, press coverage can elevate everything.

📢 Want to land features in top-tier news sites? Get featured today with Brand Featured and start building lasting credibility.

Frequently Asked Questions (FAQs)

3. Do I need to write the press release myself?

No. Brand Featured handles the writing and optimization for you, ensuring it meets editorial standards.

4. What sites will my business appear on?

Depending on the package, clients are featured in news platforms like Digital Journal, AP News, Yahoo! Finance, and more.

5. How can I use my media mention after it's published?

Display it on your website, social media, product pages, and email campaigns to boost credibility and conversions.

Visit our FAQ page for more details about placements, turnaround time, and pricing plans.